Financial wellness for high-achieving professionals ready to feel more intentional, confident, and secure with money.
Blissful Vida helps ambitious women and organizations transform the way they experience money through financial wellness education rooted in emotional intelligence, practical strategy, and long-term clarity.
TRUSTED BY
You did everything right..
So why does money still feel stressful?
You built the career.. The income.
The life that looks successful on paper.
Behind the scenes, many high-achieving professionals feel overwhelmed, avoid looking at the numbers, second-guess financial decisions, or wonder why earning more hasn’t created the peace they expected.
Blissful Vida was created to bridge the gap between financial literacy and financial wellness, helping people understand not just what to do with money, but the emotional patterns and habits shaping their decisions every day.
Financial wellness support for individuals, communities, and organizations.
Financial Bliss Collective
A guided financial wellness experience for women ready to stop avoiding their finances and start building intentional, sustainable financial habits with support and accountability.
Workshops & SPEAKING
Interactive workshops, keynotes, and facilitated conversations designed to help organizations support employee wellbeing through practical, culturally-aware financial wellness education.
Coaching & Resources
Tools, reflections, and educational experiences designed to help individuals build clarity around spending, saving, goals, and everyday financial decision-making.
Meet Erika Dox-Martinez
financial guidance you can trust
Erika Dox-Martinez is the founder of Blissful Vida, a financial wellness company focused on helping high-achieving professionals build healthier, more intentional relationships with money.
After navigating her own journey from financial stress and over $100K in debt toward financial freedom, Erika now facilitates workshops, community experiences, and conversations that help others feel more confident, informed, and empowered in their financial lives.
Her work blends emotional intelligence, cultural awareness, and practical financial education to create spaces where people feel seen, not judged.
Financial wellness
should feel human.
Most financial education focuses only on tactics:
budgeting, saving, debt payoff, investing.
And while those tools matter, practical strategy alone often doesn’t create lasting change.
The truth is, our emotions, experiences, upbringing, and cultural context shape the way we interact with money every day.
That’s why my work blends:
emotional awareness
practical financial strategy
intentional spending habits
financial clarity systems
accountability and support
culturally-aware conversations around money
I believe financial wellness should feel approachable, supportive, and realistic, not judgmental, overwhelming, or rooted in hustle culture.
My goal is to help people build trust with themselves around money so they can make financial decisions from a place of clarity instead of fear.
Erika presented a complex topic in an easy, but sophisticated, way. We aimed this information to have reached many people from historically underserved communities. And Erika’s presentation provided situations and examples that anyone could relate to. We appreciate Erika’s contribution to Ponce Bank’s first webinar – Personal Financial Management, and we look forward to collaborating with her in the future!
Erika delivered a powerful workshop that our program participants loved. They walked away feeling empowered & confident in their ability to improve their financial wellbeing. She connected really well with our participants which are all BIPOC (Black, Indigenous, People of Color) and spoke to the additional systemic and structural barriers that our communities face while instilling confidence in their ability to achieve financial freedom. They appreciated the wealth of knowledge and tools she shared. I was really impressed with how Erika managed to get people to engage and open up about their money struggles. We're excited to continue to work with Erika on more workshops!
This experience has completely shifted the way I view money once I attended Erika's Budgeting and Savings workshop! I felt lots of shame and hopelessness towards money. This workshop allowed for me to answer questions on financial literacy in a non-judgemental space. It also sent me off in a way to care for generational wealth and blissful spending!
Financial clarity changes more than your bank account.
Whether you’re looking for personal financial support or bringing financial wellness programming to your organization, Blissful Vida creates experiences that help people feel more confident, intentional, and empowered with money.
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